wins ‘best African tech startup’

We entered the Tech4Africa Ignite! start-up competition, which ran during Tech4Africa last week. From the online entries, only 12 start-ups were selected to attend the event and mentoring sessions. After a day of mentoring and practice pitches, 5 finalists were chosen to present to the entire Tech4Africa audience the following day. Thankfully that included ourselves.

The final pitches went well with us going last (alphabetical order helped). Feedback from the audience was good but the judges only announced the winner late in the afternoon sessions, so it was a bit nerve-wracking. Finally the announcement was made – we had won with a unanimous vote from the judges, all of whom are experienced VCs.

The prize was R25K (about $3K) sponsored by Deloitte – while not much, its appreciated. We’ll spend a bit on a dinner with our respective wives (to thank them for their patience) then the rest will go into marketing (and global domination).

What does this mean for us? Well its a nice bit of exposure, some cash, and its great validation of the strength of the business we are trying to build. We’re in the process of raising funding and this has helped us open doors where we would have otherwise struggled for longer. Mostly, its a morale boost at a much needed time.

Thanks to YOU for your support.

– Gareth & Kenneth